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Books Frontpage ISE Strategic Management of Technological Innovation
  • 89,44 USD

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Features:

  • Pages: 370
  • Edition Date: 2021
  • Edition: 6
  • Language: Inglés.
  • Binding: Tapa blanda o Bolsillo.
  • Weight: 0,476 kg.
  • ISE Strategic Management of Technological Innovation

  • 9781260565799
  • Author: Melissa Schilling [Autor]

  • Preface  vi <br/>1 Introduction  1<br/><b>PART ONE</b> <br/>Industry Dynamics of Technological Innovation  13 <br/>2 Sources of Innovation  15<br/>3 Types and Patterns of Innovation  43<br/>4 Standards Battles and Design Dominance  67<br/>5 Timing of Entry  89<br/><b>PART TWO</b> <br/>Formulating Technological Innovation Strategy  107<br/>6 Defining the Organization’s Strategic Direction  109 <br/>7 Choosing Innovation Projects  129 <br/>8 Collaboration Strategies  153 <br/>9 Protecting Innovation  183<br/><b>PART THREE </b><br/>Implementing Technological Innovation Strategy  209 <br/>10 Organizing for Innovation  211<br/>11 Managing the New Product Development Process  235 <br/>12 Managing New Product Development Teams  265 <br/>13 Crafting a Deployment Strategy  283<br/><br><br/>
  • 89,44 USD

  • * Free shipping to US.


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